Fage brand is the only Greek yogurt worth buying. After trying other brands, such as Chobani, Siggi’s, store-brands, we can confidently say that Fage is simply the best in quality, consistency, and freshness. Unlike other Greek yogurts, this one does not have a strong sour smell upon opening. It still smells like Greek yogurt, but it isn’t overwhelming in its scent. We always purchase the whole milk version to benefit from the full fat content and the fat in it honestly makes the texture and quality superb. The yogurt is plain and doesn’t have a particularly great taste if eaten alone, but we normally use it to make tzatziki sauce or we’ll mix in Crofter’s jelly with frozen berries, almonds, pecans, and cacao nibs for a parfait breakfast. I usually pour off the whey that collects on top of the yogurt before each use. While the cost is on the more expensive side for yogurts, we think it’s 100% worth the money because the quality is so great. We normally buy the large container, but every once in a while, we have to buy the smaller one because the larger one is sold out. We highly recommend the full fat Fage Greek yogurt!! It’s so good!